This holiday season, Santa is coming to the sewers! 24 Days of Turtle is a countdown until Christmas guaranteed to make you merry. From December 1st through 24th, this advent calendar will shell out 24 different TMNT Holiday-themed treats. Each day will offer something new, something ninja.
DAY 7: MAGAZINE AD
Advertisements are everywhere. TV, radio, billboards, websites, phone apps – you’re bombarded with consumerism. It’s unavoidable and exhausting.
But, then you stumble upon an advertisement from the past. Everything changes and nostalgia washes over you. A simple, silly ad acts as a time machine, transporting you back to a long lost memory. Suddenly, consumerism isn’t so bad. It becomes a time capsule – preserving pop culture from the days you remember fondly.
The Turtles were pop culture kings and advertised in every avenue possible. When the holidays came into their view, they didn’t slow down.
This ad printed in an early 90’s magazine screams nostalgia with a classic plush Turtle toy and a slew of VHS tapes. Believe it or not, I owned EVERYTHING featured here. Even as an 8 year old, I could have grabbed the plush Raphael from my bed, setup my Turtle tapes, and made this ad myself.
After swimming in a sea of memories, I realized something. This Christmas ad isn’t very festive. No snow, no sleigh, not even a season’s greetings? Heck, someone could’ve at least plopped a Santa hat on poor Raphael’s head. Instead, we’re given a simple command, “put Turtles under your tree this Christmas!” (And I thought insurance salesmen were pushy…)
Despite the lack of Christmas creativity, this ad is snapshot from my pop culture past. It showcases classic Turtles, old technology, and forgets to be politically correct (big franchises play it safe nowadays – “Happy Holidays” instead of “Merry Christmas”). The ad may not have much holiday spirit, but it rejoices in vintage glory.
Make sure to return tomorrow for Day 8 of 24 Days of Turtle!